Practical AI Tools for Communication, Design, and Media Work Training Course

Prompting Techniques with ChatGPT

• An overview of ChatGPT and the fundamentals of prompt engineering.
• Generating diverse content types, including emails, summaries, reports, and creative ideas.
• Automating repetitive tasks by crafting custom prompts.

Google AI Ultra (Gemini) in the Workplace

• Introduction to Gemini integrated within Google Docs, Sheets, and Gmail.
• Leveraging real-time writing assistance, summarisation, and data insight generation.
• Enhancing collaborative workflows with AI support across the Google ecosystem.

AI for Image and Video Generation

• An overview of leading platforms such as Adobe Firefly, Runway ML, and Canva Magic Studio.
• Creating and editing AI-driven images for professional presentations and marketing campaigns.
• Producing video content using advanced text-to-video capabilities.

AI Tools in Microsoft 365 (Copilot)

• Exploring Microsoft Copilot capabilities within Word, Excel, and Outlook.
• Summarising complex documents and drafting professional communications.
• Visualising data and automating spreadsheet tasks using Copilot.

Cybersecurity and Ethical AI Use

• Understanding data privacy concerns and risks associated with AI-generated content.
• Best practices for responsible and ethical AI adoption in organisational settings.
• Navigating compliance requirements and implementing risk mitigation strategies.

Applied AI Use Cases in Creative Workflows

• AI-assisted ideation processes tailored for communication teams.
• Accelerating design iterations and prototyping with AI support.
• Analyzing case studies in video production and social media content creation.

Free and Accessible AI Tools for Daily Work

• Discovering AI tools with free tiers, such as Notion AI, Grammarly, DALL·E, and Canva AI.
• Developing tool selection strategies aligned with specific workplace needs.
• Engaging in hands-on experimentation and guided tool exploration.

Summary and Next Steps